YOY, a Tokyo-based design studio founded in 2011 by Naoki Ono and Yuki Yamamoto, explores the intersection of "space and object" in its innovative creations. Renowned for their work in furniture, lighting, and interior spaces, YOY has earned global recognition through an impressive array of international awards, including the Red Dot Award and Good Design Award. Their minimalist, conceptual approach challenges perceptions, transforming familiar forms into imaginative and functional pieces. YOY's work has been showcased at leading exhibitions worldwide, from Milan to Tokyo, reflecting the studio's commitment to pushing the boundaries of design.