Freshwest

Freshwest, a UK-based design duo consisting of Marcus Beck and Simon Macro, is known for its playful and experimental approach to furniture, lighting, and public installations. Operating from their coastal studio in South West Wales, Freshwest’s creations embody a deep commitment to craftsmanship, with a process that encourages open-ended exploration and organic development of materials and forms. Their work often incorporates a sculptural, narrative-driven perspective, blending functional design with elements that spark curiosity and delight.

Collaborating with esteemed international brands like Moooi, Freshwest’s designs are celebrated for their ability to surprise and engage, offering a unique blend of art and practicality. Their award-winning Brave New World Lamp is a testament to this ethos, merging traditional craftsmanship with a whimsical, story-like quality. Whether through limited-edition gallery pieces or larger public projects, Freshwest's work continues to intrigue and inspire, adding a sense of discovery and wonder to spaces worldwide.