Paolo Grasselli is a renowned Italian designer and art director who has been shaping the world of industrial and furniture design for over two decades. A graduate of ISIA in Florence, Grasselli’s work spans single products to coordinated projects that integrate communication, packaging, and exhibition spaces. His innovative creations have been displayed at esteemed venues such as the Deutsches Architektur Museum in Frankfurt and the Felissimo Design House in New York, earning him accolades like the GranDesign International Award and the Nagaoka Technopolis International Design Competition.
Grasselli has collaborated with prominent national and international brands, including Alessi, Bonaldo, Modoluce, and Tonelli. His partnership with Modoluce, which began in 2003, resulted in several iconic lamp collections, while his art direction roles with companies like Horus, Mopita, and Galbiati Glassware demonstrate his strategic vision in product and brand development. Grasselli’s work often bridges aesthetics and functionality, combining his deep understanding of materials with an artistic sensibility.
With a career that blends design, art direction, and innovation, Paolo Grasselli continues to redefine the boundaries of contemporary design. His ability to merge creativity with practicality has cemented his reputation as one of the most influential figures in modern Italian design.